Κολέγιο CITY College
Main Campus, Thessaloniki, Greece
29 October 2020
Real-life student project for 5* Grand Hotel Palace in Thessaloniki
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Practicum student project for the largest 5-star conference hotel in Thessaloniki
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Opportunity to get first hand insights into the hotel and hospitality sector
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A project on examination of customer feedback via online review
The largest 5-star conference hotel built in Thessaloniki, The Grand Hotel Palace, was the company-client for a real-life project of a group of undergraduate students of CITY College’s Business Administration and Economics Department.
The project involved examination of customer feedback via online review. Students’ aim was to understand the academic theory behind customer reviews and then summarise the feelings, impressions and opinions of Grand Hotel Palace customers and provide recommendations to the senior management of the hotel to further enhance its reputation. Special thanks to Mr Ioannis Aslanis, General Manager and Ms Maria Chatziparachi, Guest Relations Manager of Grand Hotel Palace for offering this opportunity to our students.
Students at CITY College have the opportunity to work on real-life projects, practice their skills and knowledge, and better understand the links between business theory and practice in actual settings. University-industry cooperation integrated in the education of students is highly promoted in all CITY College’s academic programmes and proves a real asset for our students.
What is the Practicum?
Business Practicums are supervised action learning projects designed to provide students with an opportunity to manage a project for an organization (“participating company-client”). They aim to successfully bridge academic knowledge and the development of professional skills and employability.
They are team-based and normally delivered over a semester requiring students to devote an average of 150-200 hours in total (depending on the nature of the project). The student work is complemented by classroom-based teaching/mentoring.
The precise nature of the project can vary enormously depending on both the nature and the needs of the organisation. Participating companies can be large corporations or small local businesses. The common denominator is a genuine need for help with a problem or appreciation of the added value of some independent research beyond the resources or capabilities of the participating company. This may be a general management problem, a marketing issue, a finance matter or any number of specific challenges.
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